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Case Studies > Med Spa

Miami Melt & Sculpt: Driving Results with a Fully Optimized Sales Funnel

Transforming clicks into clients with a seamless, results-driven marketing approach that combines an optimized sales funnel, targeted ad campaigns, and CRM-powered lead management.

CLIENT

Miami Melt & Sculpt

PARTNERSHIP

Ongoing collaboration since January 2025

LOCATION

Miami, FL

WEBSITE

www.baymedhair.com

Miami Melt website mockup

Project Overview

Miami Melt & Sculpt, a premier body sculpting clinic, partnered with Filia Digital to boost their lead generation and streamline their sales process. The goal was to design and implement a complete sales funnel, from lead acquisition to conversion, using cutting-edge tools and strategies tailored to their business needs.
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Services Provided

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Challenges

Miami Melt needed:
• A high-performing offer to stand out in the competitive body sculpting market.
• An optimized landing page to convert ad clicks into actionable leads.
• A CRM-driven lead management system to ensure no opportunity was missed.
• Streamlined automation for follow-ups to nurture and convert leads efficiently. 

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Our Solution

Creating the Offer

We developed a compelling and competitive offer, “$99 Introductory Body Sculpting Special,” designed to attract high-quality leads and differentiate Miami Melt from competitors.

Landing Page Optimization

We designed a custom-built, SEO-friendly landing page that features a clear and engaging headline to draw attention, integrates testimonials and social proof to build trust, and includes a streamlined form for seamless lead capture, ensuring an effortless user experience.

Paid Advertising Campaigns

We launched targeted Google Ads campaigns with a compelling offer designed to attract high-quality leads. These ads directed prospects to the optimized landing page, creating a seamless journey from ad click to lead capture.

CRM Implementation and Automation

To ensure effective lead management, we integrated a robust CRM system that automates follow-ups, appointment reminders, and client communications. This system enhances response times and streamlines client interactions, driving higher conversion rates.

Sales Funnel Creation

We built a fully optimized sales funnel that aligns paid advertising with CRM automation, ensuring a cohesive flow from lead generation to appointment booking. The funnel simplifies the customer journey while maximizing lead conversion opportunities.

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